Find-me, follow-me services have been around for a while, but now that wireless has become more pervasive, consumers are showing stronger interest in "zero-to-mobile" services, the most simple of the so-called find-me, follow-me services offered over the last decade, according to a survey by The Messaging Industry Association (TMIA). Zero-to-mobile enables callers to a wireline phone to press "0" and be instantly transferred to the recipient's cell phone.

The survey was designed to determine interest in three features: notification of home messages through a text-message that appears on the mobile phone; a single mailbox for home and mobile messages; and the ability for a caller to press "0" and be transferred to a mobile phone.

Fifty-four percent of all respondents who have a mobile phone, including a whopping 61 percent of those under 35, were interested in such a service. Still, subscribers want the ability to control whether or not to answer a call. Of all the surveyed consumers who were interested in the zero-to-mobile service, more than three quarters, or 83 percent, were adamant about maintaining the ability to screen their calls.