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Obama to Break VP News by Text

Posted In: Mobile Content | T-Mobile


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The 2008 U.S. Presidential campaign is turning into the election year that mainstreamed wireless technology. Barack Obama’s campaign has announced its intention to let texters know who his running mate will be in the days leading up to the Democratic convention Aug. 25-28 in Denver.

According to Obama website, voters can be the “first to know” who Obama’s vice president will be by going online and providing a cell phone number (or e-mail address), or by texting VP to 62262 to receive a text message with the breaking announcement.

Obama's campaign has used wireless and Internet technology to build more of a grass roots campaign. Since announcing his plan to run for president last summer, Obama has employed roughly 25 text campaigns to supporters.

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