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Gmail Offers Push Services
By Wireless Week Staff
WirelessWeek - August 28, 2007

In more e-mail news, Google's Gmail is now being offered as a push e-mail service, thanks to an upgrade of Emoze's push e-mail software application. Emoze already offers free push e-mail service to a broad range of data sources and is compatible with an array of mobile device operating systems.

Unlike other mobile e-mail providers, Emoze service does not require users' mobile devices to periodically dial-out and check for new messages. Emoze push e-mail automatically acts to route messages to users' handsets in real-time.

"Gmail is one of the top e-mail services in the world and we're recognizing the trend of business people and small firms using their Gmail as their main and functional business e-mail account," Benny Ballin, CEO of Emoze, said in a statement. "Our application is not Java-based. This approach helps to significantly improve reliability, stability and performance of wireless devices such as battery consumption, CPU load and memory usage. By using the native contact and calendar clients of each handset as shipped by the handset vendor, we ensure the best possible user experience."

Gmail's push service is free; users can download it directly to their handsets from Emoze's mobile Website.






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