Palm is sinking $25 million into a new marketing campaign designed to raise awareness among consumers about its products, particularly its recently launched Treo 680 smartphone.
Airborne Entertainment is aligning itself with the popular Ecko lifestyle brand, which is viewed as having its finger on the pulse of pop culture. Ecko views the Airborne deal as a way to extend the reach of the fashion brand into the mobile space.
Several companies tied to the wireless space are making funding news. Alereon received a financial boost from Samsung Ventures; DigitalBridge Communications closed a round of Series A funding; and Artimi raised new funds to advance its wireless semiconductor products.
Qualcomm, Preferred Voice, SouthernLINC Wireless, Motorola, M-tel, Siemens Communications, Kirusa, Cohda Wireless, Phonified, Sotto Wireless and Sprint Nextel.
T-Mobile USA apparently isn't happy with former COO Sue Swenson's departure to MVNO Amp'd Mobile. The operator has filed a lawsuit against Swenson in King County Superior Court in Washington.
Perhaps wireless operators need to take heed to the KISS philosophy—keep it simple, stupid. That's the message behind a new survey conducted by NOP and commissioned by service assurance firm Olista.
Nexage has launched PhoneCast, a way for wireless carriers to offer live television, sports and on-demand video to customers.
First it was the sweet Chocolate phone, now LG Electronics is going after fashion with its new Prada phone, which features a touchscreen, much like the recently announced iPhone from Apple.
Gigabeam unveiled a new business strategy designed to increase its WiFiber wireless fiber technology deployments. As part of its strategy, the company is consolidating some of its operations and cutting staff.
Businesses were open to spending a portion of their 2006 telecommunications budgets on wireless, according to a new Insight Research study that found nearly one-third of business' telecom spending budgets were earmarked for wireless services.
Motorola plans to deliver a UMTS network in Delhi and the National Capital Region (NCR) of India, thanks to a newly signed deal with Mahanagar Telephone Nigam Limited (MTNL). Financial terms were not disclosed.
Nokia extended its relationship with Sony Ericsson by bringing its Intellisync Wireless Email application to the rival handset maker.
Spansion, Virgin Mobile USA, Vibes Media, Spirent Communications, Telus, BelAir Networks, Andrew Corp., Sprint Nextel and Mobile Ready Entertainment Corp.
The past decade has seen countless iterations of sports services meshing with wireless. Sometimes the relationships were less than cordial. Remember when the National Basketball Association filed suit against Motorola in 1996 over its non-sanctioned SportsTrax pager-like device? But nowadays, the relationships have matured to the point where operators can expect to pocket some major bank from s
The focus on MVNOs has risen to new levels as non-traditional telecom players such as Disney, ESPN, P. Diddy and others announce their intentions to garner a slice of the telecom pie. Early success in the MVNO business model by such industry pioneers as Virgin Mobile has created a market illusion that almost any entrant can be successful.